Hydrogen fuel cells are gaining more attention, as countries seek more solutions that will support their efforts to replace fossil fuels.

“Net-zero targets, climate commitments, and stricter emission regulations are encouraging industries to invest in clean hydrogen technologies,” Market Research Future said in a new analysis.

By converting hydrogen into electricity through an electrochemical reaction—emitting only water as a byproduct—fuel cells offer a zero-emission power source.

In energy generation, fuel cells can work alongside renewable energy systems, storing excess energy as hydrogen and reconverting it into electricity when needed—addressing the intermittency of wind and solar power.

Market Research Future said Asia Pacific leads in adoption, driven by strong government support in Japan, South Korea, and China. These countries are building extensive hydrogen refuelling networks and deploying fuel cell buses, trucks, and trains.

“Government incentives, such as subsidies, tax credits, and infrastructure investments for hydrogen refueling stations, are further propelling market adoption,” the company said.

As costs continue to fall and green hydrogen availability rises, fuel cells are expected “to play a central role in the global clean energy transition—powering vehicles, industries, and even entire communities with zero emissions.”

Market Research Future expects the sector to reach $40.18b in 2032.